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Additional Reading from MarketBeat
MercadoLibre Stock Is in Deep Pullback Territory: Time to Buy?
Written by Ryan Hasson. Originally Published: 3/30/2026.
Key Points
- MercadoLibre has fallen nearly 40% from its all-time high, whilst revenue surged 45% year over year to $8.8 billion in Q4.
- Despite the sharp drawdown, 19 analysts hold a consensus Moderate Buy rating with a price target implying nearly 67% upside.
- With the stock approaching its 200-day SMA on the weekly chart and its forward P/E compressing into the low 20s, MELI may be offering one of its most attractive entry points in recent years.
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MercadoLibre (NASDAQ: MELI), often referred to as the Amazon (NASDAQ: AMZN)of Latin America, may be approaching discount territory. The stock has fallen almost 40% from its all-time high and is now down nearly 20% year to date.
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With MELI’s valuation compressing significantly, sidelined investors may finally be seeing the entry point they’ve been waiting for.
A Dominant Force in Latin American E-Commerce
MercadoLibre is the leading e-commerce and fintech platform in Latin America, connecting millions of buyers and sellers across 18 countries. Its core business is a vast online marketplace spanning electronics, fashion, vehicles and more, but the company is far more than an e-commerce site. It also provides digital payments, credit and insurance services aimed at the region’s rapidly growing and largely underserved middle class. That combination of marketplace dominance and financial-services expansion positions MercadoLibre as a key participant in Latin America’s broader economic development.
A Company Still Very Much in Growth Mode
There is a clear reason sentiment toward MELI remains broadly bullish. The company has been consistently growing sales and expanding its footprint across Latin America at an impressive pace. In 2025 it beat revenue estimates each quarter.
Its most recent report, released on Feb. 24 for Q4 2025, did produce some headline noise. MELI reported a 12.5% decline in quarterly profits, missing expectations on the bottom line, but management explained the shortfall was driven by deliberate, long-term investments. Those included issuing more credit cards (which raises provisions), expanding free-shipping programs and ramping up a first-party direct-sales model. These are growth investments rather than signs of a deteriorating business, and management has made similar choices before.
The top-line numbers support that view. Revenue rose 45% year over year to $8.8 billion, comfortably above the $8.5 billion analyst consensus. The company’s credit portfolio jumped 90% year over year to $12.5 billion, and total payment volume in the acquiring business grew roughly 40%. Analysts expect earnings to rise about 43.6% next year, from $43.96 to $63.13 per share.
Sentiment Is Bullish as the Stock Enters Deep Pullback Territory
Despite the sharp decline, Wall Street and institutions remain largely bullish. Based on 19 analyst ratings, MELI carries a consensus rating of Moderate Buy. The consensus price target implies nearly 70% upside from current levels — a substantial projection for a company valued around $82 billion, and one that reflects continued confidence in the long-term opportunity.
Institutional flows tell a similar story. Over the prior 12 months, institutions purchased more than $20 billion in MELI stock versus outflows just under $15 billion. Insider selling has been minimal as well: only three insider sales were recorded in the previous 12 months, totaling about $2.3 million. That degree of insider restraint during a major uptrend and now a drawdown is notable.
The Chart Is Approaching a Key Level
On the weekly timeframe, MELI remains in a broader uptrend. The stock is approaching its 200-day simple moving average on the weekly chart, a level that has historically acted as meaningful support. If the shares begin to build a base around this area, it could signal the start of stabilization.
The valuation picture is also looking more attractive. With the forward price-to-earnings (P/E) ratio now near the low 20s, MELI is trading at one of its better entry points in recent years. For long-term investors seeking exposure to this Latin American e-commerce and fintech franchise, the setup is becoming harder to ignore.
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