Sprint into summer with new custom paint

RJ Hamster

2 years ago

Disrupt the status quo

Ready to turn heads? New Project One ICON Disrupt rolls the fine line between wild and mild with a sleek custom paint scheme that’s one of a kind and ready to fly.

Disrupt blurs our favorite colors together for a lightning‑fast scheme that’s both classic and bold, and ready to roll.

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Disrupt takes the reds and blues of Trek Segafredo’s men’s and women’s team kits and marries them together with a light‑trail inspired scheme that’s got a serious need for speed. So serious, in fact, that it’s only available on our more race-ready road bike – Madone SLR.

DESIGN YOUR DISRUPT

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Fast forward

Seven generations in the making, Madone SLR is our fastest and lightest Madone disc ever – complete with IsoFlow tech to give you every advantage in speed and handling.

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Your dream bike is closer than ever

Whether you dream of classic customization or wild rides like Tie Dye and Driftless, our Project One artists are primed and ready to take your wildest dreams and turn them into a reality. And with insanely low lead times, your custom bike is little more than a click away.

START YOUR CUSTOM BIKE